Lifevantage Corp (LFVN)

Latest Insider Confidence Score

2026Q1

45.9
Bearish

Company insider confidence (by quarter)

2007Q4 2026Q1

Largest shareholders

Insider Role (last 12 mo) Shares held Filed at
Radoff Bradley Louis Other 811,250 Aug 15, 2023
Radoff Family Foundation Other 811,250 Aug 15, 2023
Fife Steven R CEO 752,820 Oct 3, 2025
Dayton Judd Director 749,325 Nov 10, 2025
Crapo James D Director 575,000 Dec 14, 2011

Recent buy/sell transactions

Exec date Filing date Insider Role Signal Confidence Shares % of shares Under plan? Amount (USD)
Feb 26, 2026 Mar 2, 2026 Dayton Judd Director Buy 87.5 +33,197 4.17% $152.4K
Feb 9, 2026 Feb 11, 2026 Lewis Darwin Director Buy 83.8 +3,955 3.01% $20.7K
Jan 1, 2026 Jan 5, 2026 Cunningham Kristen Chief Sales Officer Sell 26.3 -1,926 -1.41% $11.9K
Jan 1, 2026 Jan 5, 2026 Neufeld Alissa General Counsel Sell 27.5 -1,445 -1.24% $8.9K
Jan 1, 2026 Jan 5, 2026 Fife Steven R CEO Sell 22.5 -9,169 -1.22% $56.5K
Jan 1, 2026 Jan 5, 2026 Aure Carl CFO Sell 37.5 -1,527 -0.95% $9.4K
Dec 23, 2025 Dec 29, 2025 Thompson Todd Chief Information Officer Sell 27.5 -601 -1.17% $3.7K
Dec 15, 2025 Dec 17, 2025 Lewis Darwin Director Buy 67.5 +805 0.62% $5.3K
Nov 25, 2025 Dec 17, 2025 BEINDORFF MICHAEL A Director Neutral 52.5 - 0.00% -
Nov 19, 2025 Nov 21, 2025 BEINDORFF MICHAEL A Director Sell 22.5 -12,607 -12.94% $80.9K
Nov 6, 2025 Nov 10, 2025 Anbalagan Rajendran Director Neutral 90.0 +13,531 129.26% -
Nov 6, 2025 Nov 10, 2025 Latham Cynthia Director Neutral 90.0 +13,531 26.35% -
Nov 6, 2025 Nov 10, 2025 Greer Raymond B Director Neutral 90.0 +13,531 13.63% -
Nov 6, 2025 Nov 10, 2025 BEINDORFF MICHAEL A Director Sell 22.5 -22,469 -18.74% $249.6K
Nov 6, 2025 Nov 10, 2025 Dayton Judd Director Neutral 77.5 +13,531 1.73% -
Nov 6, 2025 Nov 10, 2025 Lewis Darwin Director Neutral 90.0 +13,531 11.54% -
Oct 15, 2025 Thompson Todd Chief Information Officer Neutral 52.5 - 0.00% -
Oct 3, 2025 Thompson Todd Chief Information Officer Neutral 52.5 - 0.00% -
Oct 1, 2025 Oct 3, 2025 Cunningham Kristen Chief Sales Officer Sell 26.3 -1,720 -1.24% $16.4K
Oct 1, 2025 Oct 3, 2025 Neufeld Alissa General Counsel Sell 26.3 -1,283 -1.08% $12.3K
Oct 1, 2025 Oct 3, 2025 Fife Steven R CEO Sell 22.5 -8,181 -1.08% $78.2K
Oct 1, 2025 Oct 3, 2025 Aure Carl CFO Sell 36.3 -1,361 -0.84% $13K
Oct 1, 2025 Oct 3, 2025 Boyster Julie Chief Marketing Officer Sell 26.3 -1,835 -1.21% $17.5K
Sep 16, 2025 Sep 18, 2025 Lewis Darwin Director Buy 60.0 +450 0.39% $4.9K
Sep 9, 2025 Sep 11, 2025 BEINDORFF MICHAEL A Director Sell 26.3 -4,325 -3.48% $49.5K
Aug 31, 2025 Sep 3, 2025 Aure Carl CFO Sell 22.5 -16,610 -9.33% $217.6K
Aug 31, 2025 Sep 3, 2025 Cunningham Kristen Chief Sales Officer Sell 20.0 -21,801 -13.58% $285.6K
Aug 31, 2025 Sep 3, 2025 Fife Steven R CEO Sell 17.5 -98,177 -11.43% $1.3M
Aug 31, 2025 Sep 3, 2025 Neufeld Alissa General Counsel Sell 22.5 -15,729 -11.74% $206K
Aug 31, 2025 Sep 3, 2025 Boyster Julie Chief Marketing Officer Sell 20.0 -23,293 -13.29% $305.1K
Aug 26, 2025 Aug 28, 2025 Neufeld Alissa General Counsel Neutral 85.0 +9,036 9.87% -
Aug 26, 2025 Aug 28, 2025 Boyster Julie Chief Marketing Officer Neutral 90.0 +13,102 11.37% -
Aug 26, 2025 Aug 28, 2025 Fife Steven R CEO Neutral 85.0 +48,193 7.88% -
Aug 26, 2025 Aug 28, 2025 Cunningham Kristen Chief Sales Officer Neutral 90.0 +12,349 11.87% -
Aug 26, 2025 Aug 28, 2025 Aure Carl CFO Neutral 85.0 +10,241 7.68% -
Dec 12, 2024 Aug 7, 2025 BEINDORFF MICHAEL A Director Neutral 52.5 - 0.00% -
Jul 1, 2025 Jul 3, 2025 Aure Carl CFO Sell 26.3 -2,746 -2.02% $36.8K
Jul 1, 2025 Jul 3, 2025 Fife Steven R CEO Sell 20.0 -21,064 -3.33% $282K
Jul 1, 2025 Jul 3, 2025 Neufeld Alissa General Counsel Sell 26.3 -2,799 -2.97% $37.5K
Jul 1, 2025 Jul 3, 2025 Cunningham Kristen Chief Sales Officer Sell 26.3 -3,387 -3.15% $45.4K
Jul 1, 2025 Jul 3, 2025 Boyster Julie Chief Marketing Officer Sell 22.5 -3,970 -3.33% $53.2K
Jun 13, 2025 Jun 17, 2025 Lewis Darwin Director Buy 60.0 +379 0.33% $4.9K
May 9, 2025 May 13, 2025 Mauro Garry Paul Director Buy 68.8 +2,150 0.84% $26.3K
Apr 28, 2025 Apr 30, 2025 Cunningham Kristen Chief Sales Officer Sell 26.3 -3,659 -3.39% $44.4K
Apr 1, 2025 Apr 3, 2025 Fife Steven R CEO Sell 20.0 -21,089 -3.23% $333K
Apr 1, 2025 Apr 3, 2025 Neufeld Alissa General Counsel Sell 26.3 -2,799 -2.96% $44.2K
Apr 1, 2025 Apr 3, 2025 Cunningham Kristen Chief Sales Officer Sell 22.5 -3,391 -3.06% $53.5K
Apr 1, 2025 Apr 3, 2025 Aure Carl CFO Sell 26.3 -2,749 -2.04% $43.4K
Apr 1, 2025 Apr 3, 2025 Boyster Julie Chief Marketing Officer Sell 22.5 -3,976 -3.33% $62.8K
Feb 17, 2025 Feb 19, 2025 Boyster Julie Chief Marketing Officer Sell 22.5 -2,890 -2.43% $53.6K
Feb 10, 2025 Feb 12, 2025 Greer Raymond B Director Sell 22.5 -8,000 -7.46% $161.2K
Feb 10, 2025 Feb 12, 2025 Latham Cynthia Director Sell 22.5 -4,450 -7.98% $89.1K
Feb 10, 2025 Feb 12, 2025 BEINDORFF MICHAEL A Director Sell 22.5 -5,850 -4.50% $114.3K
Jan 1, 2025 Jan 3, 2025 Fife Steven R CEO Sell 20.0 -22,982 -3.40% $402.9K
Jan 1, 2025 Jan 3, 2025 Boyster Julie Chief Marketing Officer Sell 22.5 -3,097 -2.54% $54.3K
Jan 1, 2025 Jan 3, 2025 Cunningham Kristen Chief Sales Officer Sell 26.3 -2,642 -2.39% $46.3K
Jan 1, 2025 Jan 3, 2025 Aure Carl CFO Sell 22.5 -3,269 -2.41% $57.3K
Jan 1, 2025 Jan 3, 2025 Neufeld Alissa General Counsel Sell 22.5 -3,157 -3.32% $55.3K
Dec 16, 2024 Dec 17, 2024 Lewis Darwin Director Buy 55.0 +227 0.20% $3.6K
Nov 12, 2024 Nov 13, 2024 Aure Carl CFO Sell 22.5 -5,472 -3.94% $75.2K
Nov 7, 2024 Nov 12, 2024 Latham Cynthia Director Neutral 90.0 +7,819 16.30% -
Nov 7, 2024 Nov 12, 2024 Greer Raymond B Director Neutral 85.0 +7,819 7.86% -
Nov 7, 2024 Nov 12, 2024 Dayton Judd Director Neutral 77.5 +7,819 1.01% -
Nov 7, 2024 Nov 12, 2024 BEINDORFF MICHAEL A Director Neutral 85.0 +7,819 6.40% -
Nov 7, 2024 Nov 12, 2024 Anbalagan Rajendran Director Neutral 90.0 +7,819 295.17% -
Nov 7, 2024 Nov 12, 2024 Mauro Garry Paul Director Neutral 82.5 +7,819 3.15% -
Nov 7, 2024 Nov 12, 2024 Lewis Darwin Director Neutral 85.0 +7,819 7.22% -
Nov 6, 2024 Nov 8, 2024 Fife Steven R CEO Sell 20.0 -38,661 -5.41% $538.9K
Oct 1, 2024 Oct 3, 2024 Neufeld Alissa General Counsel Sell 26.3 -2,802 -2.95% $34.5K
Oct 1, 2024 Oct 3, 2024 Boyster Julie Chief Marketing Officer Sell 26.3 -2,619 -2.17% $32.3K
Oct 1, 2024 Oct 3, 2024 Cunningham Kristen Chief Sales Officer Sell 26.3 -2,233 -2.03% $27.5K
Oct 1, 2024 Oct 3, 2024 Fife Steven R CEO Sell 32.5 -5,907 -0.82% $72.8K
Oct 1, 2024 Oct 3, 2024 Aure Carl CFO Sell 26.3 -2,625 -1.86% $32.4K
Sep 17, 2024 Sep 17, 2024 Lewis Darwin Director Buy 60.0 +351 0.33% $3.6K
Sep 3, 2024 Sep 5, 2024 Mauro Garry Paul Director Buy 68.8 +1,600 0.65% $11.8K
Aug 31, 2024 Sep 5, 2024 Neufeld Alissa General Counsel Sell 26.3 -3,375 -3.52% $26.9K
Aug 31, 2024 Sep 5, 2024 Boyster Julie Chief Marketing Officer Sell 26.3 -3,040 -2.53% $24.2K
Aug 31, 2024 Sep 5, 2024 Aure Carl CFO Sell 26.3 -3,444 -2.42% $27.4K
Aug 31, 2024 Sep 5, 2024 Cunningham Kristen Chief Sales Officer Sell 26.3 -2,851 -2.60% $22.7K
Aug 26, 2024 Aug 28, 2024 Aure Carl CFO Neutral 85.0 +12,591 9.83% -
Aug 26, 2024 Aug 28, 2024 Cunningham Kristen Chief Sales Officer Neutral 90.0 +17,433 19.01% -
Aug 26, 2024 Aug 28, 2024 Neufeld Alissa General Counsel Neutral 90.0 +12,591 15.13% -
Aug 26, 2024 Aug 28, 2024 Fife Steven R CEO Neutral 90.0 +72,639 11.26% -
Aug 26, 2024 Aug 28, 2024 Boyster Julie Chief Marketing Officer Neutral 90.0 +18,644 18.37% -
Aug 26, 2024 Aug 27, 2024 Anbalagan Rajendran Director Neutral 90.0 +2,649 100.00% -
Aug 27, 2024 Anbalagan Rajendran Director Neutral 52.5 - 0.00% -
Nov 30, 2023 Jul 29, 2024 BEINDORFF MICHAEL A Director Neutral 52.5 - 0.00% -
Jul 1, 2024 Jul 3, 2024 Cunningham Kristen Chief Sales Officer Sell 47.5 -1,541 -1.65% $9.7K
Jul 1, 2024 Jul 3, 2024 Neufeld Alissa General Counsel Sell 46.3 -2,342 -2.74% $14.7K
Jul 1, 2024 Jul 3, 2024 Boyster Julie Chief Marketing Officer Sell 46.3 -1,856 -1.80% $11.7K
Jul 1, 2024 Jul 3, 2024 Aure Carl CFO Sell 46.3 -1,763 -1.36% $11.1K
Jul 1, 2024 Jul 3, 2024 Fife Steven R CEO Sell 42.5 -15,067 -2.28% $94.8K
Jun 14, 2024 Jun 18, 2024 Lewis Darwin Director Buy 60.0 +489 0.45% $3.6K
Apr 28, 2024 Apr 30, 2024 Cunningham Kristen Chief Sales Officer Sell 46.3 -2,417 -2.61% $14.9K
Apr 26, 2024 Apr 30, 2024 Neufeld Alissa General Counsel Sell 46.3 -4,201 -4.82% $26K
Apr 1, 2024 Apr 3, 2024 Fife Steven R CEO Sell 42.5 -15,107 -2.31% $96.5K
Apr 1, 2024 Apr 3, 2024 Neufeld Alissa General Counsel Sell 46.3 -2,644 -2.95% $16.9K
Apr 1, 2024 Apr 3, 2024 Cunningham Kristen Chief Sales Officer Sell 46.3 -1,829 -1.94% $11.7K
Apr 1, 2024 Apr 3, 2024 Boyster Julie Chief Marketing Officer Sell 46.3 -2,204 -2.16% $14.1K
Apr 1, 2024 Apr 3, 2024 Aure Carl CFO Sell 46.3 -1,989 -1.54% $12.7K